You've probably heard the rule of thumb that it takes seven contacts with a potential client or customer to make a sale. That's why email marketing is such a powerful tool to grow your business and boost your bottom line.
With a "drip" marketing campaign, your marketing message can "drip" into your prospect's email inbox regularly, so that you actually build a strong relationship with them, even you've never met.
- You choose the message
- You choose the look and feel of the email (professional, personal, spontaneous)
- You choose the timing of the message (instantly after subscription, +1 hour, + 1 day, + 1 week, etc.)
- You choose the recipients (send to an entire list or filter recipients by fields of your choice)
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